The Power of Choice-Based Leadership

11-15-2016, Meetings, Directors

Why Choosing Change Makes ALL the Difference

Theres a common misconception in business today: that organizational change happens through education and performance management systems. In other words, if we give people enough facts, and use the right mix of carrots and sticks to get them to perform, change happens.

And, thats completely backward.

Its also one of the chief reasons why, in my experience, more than 2/3rds of typical change efforts fail. One of my favorite sayings is this: The way we approach change is critical to how hard (or not) and how successful (or not) change will be

Change can leverage our desires instead of our fears, our choices instead of our insecurities, our strengths instead of our shortcomings. And when this happens, changewhile in many cases remaining a challengebecomes something other than hard, and something where success can be normal and expected.

Heres the bottom line: change is an emotional decision, not an intellectual one, and CHOOSING change makes ALL the difference.


Bob Tipton, Founder and CEO of R S Tipton, Incorporated, is a practicing change architect and facilitator, keynote speaker and author, who lives, breathes, sleeps and eats transformation. His real world stories are based on recent, relevant experience-in fact, its likely hes just gotten off the phone with a client just before he jumps on stage to speak about creating real, sustainable organizational health and performance. His clients span the gamut, from Fortune 50 businesses, to governmental agencies, educational institutions, non-profits and public infrastructure initiatives-but one thing is central in all of them... Theyve usually tried other approaches to change first, and have failed. Sometimes epically. Hes a former CIO/CTO in corporate life, as well as the managing director of a major marketing and branding firm. Hes been in the arena for more nearly four decades, architecting and facilitating transformational approaches for his clients and his employers. The author of three books, hes been a keynote speaker for more than 30 years, inspiring audiences across the world to look at the process of change very differently. One of his favorite sayings is, Change is Hard!- Until it Isnt... And, change isnt so hard when we choose it. Change can be VERY difficult if we mandate it.


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